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Copyright © 2019 Alchemist Digital.

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Art direction, Motion graphics

Focus on the artist : Danny Yount

At the beginnings of the cinematograph, simple title cards identified the film and the production…
ALCHEMIST DIGITAL on 4 Dicembre 2019
ALCHEMIST DIGITAL 2019-12-04T08:37:40+01:00
3D, Animation, VFX, VR

The Lion (King), the wild and the VR

Following box office success for Disney remake The Jungle Book in 2016, director Favreau started…
ALCHEMIST DIGITAL on 30 Ottobre 2019
ALCHEMIST DIGITAL 2019-10-30T08:48:27+01:00
Art direction, Concept art, Game art

The importance of game designers

What does a game designer do in the video games industry?  He defines the scope…
ALCHEMIST DIGITAL on 14 Ottobre 2019
ALCHEMIST DIGITAL 2019-10-14T07:56:47+02:00
3D, Game art

The rules of physics in video games

Our world is full of surprises. Nevertheless, if we drop an object from the third…
ALCHEMIST DIGITAL on 3 Ottobre 2019
ALCHEMIST DIGITAL 2019-10-03T09:43:25+02:00
3D, Concept art, Game art, Illustration

The principles of character design

Interesting characters are the core of any good narrative, and this is true also for…
ALCHEMIST DIGITAL on 26 Settembre 2019
ALCHEMIST DIGITAL 2019-09-26T10:08:35+02:00
3D, Animation, Concept art, Illustration, Motion graphics, VFX

The value of lighting in computer graphics

Lighting is, without doubt, a staple element of any visual representation. Perception of reality, in…
ALCHEMIST DIGITAL on 18 Settembre 2019
ALCHEMIST DIGITAL 2019-09-18T07:44:35+02:00
Art direction

The wizardry of Art Directors

Art directors are responsible for the visual style of projects involving the use of graphics…
ALCHEMIST DIGITAL on 17 Settembre 2019
ALCHEMIST DIGITAL 2019-09-17T15:29:51+02:00
Digital painting

What is a key visual?

Key visual is a combination of graphic elements that convey the essence of a product,…
ALCHEMIST DIGITAL on 9 Settembre 2019
ALCHEMIST DIGITAL 2019-09-09T21:09:09+02:00
Game art

Why are artists so crucial in the video game industry?

When it comes to the video game industry,  there is no doubt that gameplay is…
ALCHEMIST DIGITAL on 16 Luglio 2019
ALCHEMIST DIGITAL 2019-07-16T22:56:59+02:00
Motion graphics

The perks of being an animated logo

What is an animated logo? Also, why is it rising as a new trend in…
ALCHEMIST DIGITAL on 16 Luglio 2019
ALCHEMIST DIGITAL 2019-07-16T22:52:31+02:00

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